Webinar Wednesdays

Program Overview

WWA's Webinar Wednesdays program brings ongoing learning to your desktop! These programs, which are only available to WWA member facilities and their employees, allow you to gather your team and experience high caliber educational opportunities without leaving your office. Find out more about upcoming webinars below and login to access pre-recorded webinars for playback at a time convenient for you and your team. Have a suggestion for a future Webinar Wednesday topic? Contact the WWA office or a member of the WWA Education Committee. For on-demand access to previously recorded webinars, visit our Webinar Archives using the button below.

Upcoming Webinars

Register now for Upcoming Webinar Wednesday programs, which are available to current members and their employees. You will receive a confirmation email after registering and a reminder email before the scheduled start that will include links to join the webinar. Please note: you must complete the registration process before the live webinar starts in order to be added to the webinar. If you are not able to attend the live event, a link to the recording will be sent to your email within a few days after the live event takes place.
 

Increasing Profits With Dynamic Pricing

Learn the fundamentals of the ecommerce funnel, and how dynamic pricing improves conversion rate and return on marketing spend. Content will include take away items any waterpark or attraction can implement to improve online sales. Hear from dynamic pricing experts, Liftopia, on how to yield ticket prices higher, capture more revenue in advance, and better understand your return on marketing spend through the ecommerce funnel. Dive into pricing strategy and find out how to eliminate unfenced couponing and spend your marketing dollars to drive traffic to your website. Hear first-hand from a seasoned waterpark expert about his first season’s financial and operational experiences with implementing a dynamic pricing model for pre-sold tickets. 

Speakers: Evan Reece, CEO Liftopia - Speaker info; Mark Moore, Gulf Islands Waterpark- Speaker info
Webinar date: August 22nd, 2018
Webinar time: 1:00 PM - 2:00 PM Central Time
Cost:  FREE for Members!

 

Register Now

Webinar Archives

Current WWA Member facilities and their employees can access previously recorded webinars on-demand by visiting our Webinar Wednesdays archives. Choose from topics related to marketing & communications, management & staff development, operations, safety, food & beverage, in-park revenue and design & development. You must login before you will be able to access these webinar archives.


Webinar Archives